I second this. There are lots of elements on a website that seem redundant or self explanatory today now that we’ve had 30 years of websites. But you simply can’t assume this because everyone has a different amount of website navigation experience. Older people need everything to be labeled clearly and plainly and younger people are more familiar with app environments and might be inclined to look in unusual places for what they need. God forbid you take away the “home” link in the navigation “because everyone knows the logo links to the homepage anyway”. No they do not. One of the best books on the subject is “Don’t make me think” by Steve Krug and they have loads of excellent examples of why you can’t just assume things like this.
Do not underestimate the stupidity and/or computer illiteracy of some people.
I second this. There are lots of elements on a website that seem redundant or self explanatory today now that we’ve had 30 years of websites. But you simply can’t assume this because everyone has a different amount of website navigation experience. Older people need everything to be labeled clearly and plainly and younger people are more familiar with app environments and might be inclined to look in unusual places for what they need. God forbid you take away the “home” link in the navigation “because everyone knows the logo links to the homepage anyway”. No they do not. One of the best books on the subject is “Don’t make me think” by Steve Krug and they have loads of excellent examples of why you can’t just assume things like this.