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Based on some other coverage I’ve seen, specifically from reviewers who were denied early review copies, it looks like BioWare/EA is doing what most companies do and shopping around for reviewers who will be especially positive. They’re just being especially aggressive with it this time around. It’s not a good look, but it’s expected for basically any major publisher.
It sounds like after the early press only event they did a while back, a bunch of reviewers who were critical of the game then got ghosted by EA’s PR people and never received early review copies.
So, like all pre-launch reviews take any reviews you’re seeing now with a grain of salt and wait until a week or so after launch to see the reviews that weren’t cherry-picked by EA’s corporate PR.
Based on some other coverage I’ve seen, specifically from reviewers who were denied early review copies, it looks like BioWare/EA is doing what most companies do and shopping around for reviewers who will be especially positive. They’re just being especially aggressive with it this time around. It’s not a good look, but it’s expected for basically any major publisher.
It sounds like after the early press only event they did a while back, a bunch of reviewers who were critical of the game then got ghosted by EA’s PR people and never received early review copies.
So, like all pre-launch reviews take any reviews you’re seeing now with a grain of salt and wait until a week or so after launch to see the reviews that weren’t cherry-picked by EA’s corporate PR.