This is because the Internet killed journalism’s revenue model. In the past a big metro daily had three main revenue streams; subscriptions, newsstand sales and classifieds/advertising. Newsstand sales is the only leg that didn’t get gutted by the internet, so in order to keep it viable, they have to charge more than they used to, but even then, it’s just not really cost efficient and many major metro dailies no longer print a hard copy version.
One problem with journalism is that since everyone consumes it in one way or another, everyone imagines that they have an informed opinion about it, but unless you went to j-school and/or have worked in the field, you probably don’t.
I work for a plant that prints local papers. They are an invaluable source of local news, and you are correct, the internet is slowly killing them. It’s a real loss for civic engagement. People really need to pay attention to what’s happening locally. National stories are sexier, but we actually have much more control over what happens in our own neighborhoods and towns.
But what keeps a local newspaper from creating an online service over which the papers can be bought, maybe even for a lower price because manufacturing costs are no longer extant?
In a word the answer is cost, or economic viability. Local papers can’t operate for free, even strictly online. It costs money to hire and maintain a functional staff of college-educated reporters and editors who are willing to live and work in small towns and rural communities.
Without classified ads/advertising, a physical subscription base and real newsstand sales, where is the money supposed to come from?
The answer is that it’s not there at all, and that’s why local news has basically died over the course of the last two decades.
If you can think of a new workable revenue model for local news, by all means please do tell. The entire nation is screaming for a solution, though many of us may not know it.
This is because the Internet killed journalism’s revenue model. In the past a big metro daily had three main revenue streams; subscriptions, newsstand sales and classifieds/advertising. Newsstand sales is the only leg that didn’t get gutted by the internet, so in order to keep it viable, they have to charge more than they used to, but even then, it’s just not really cost efficient and many major metro dailies no longer print a hard copy version.
One problem with journalism is that since everyone consumes it in one way or another, everyone imagines that they have an informed opinion about it, but unless you went to j-school and/or have worked in the field, you probably don’t.
I work for a plant that prints local papers. They are an invaluable source of local news, and you are correct, the internet is slowly killing them. It’s a real loss for civic engagement. People really need to pay attention to what’s happening locally. National stories are sexier, but we actually have much more control over what happens in our own neighborhoods and towns.
But what keeps a local newspaper from creating an online service over which the papers can be bought, maybe even for a lower price because manufacturing costs are no longer extant?
They are all trying. I’m honestly not sure yet whether it will work. I hope so.
In a word the answer is cost, or economic viability. Local papers can’t operate for free, even strictly online. It costs money to hire and maintain a functional staff of college-educated reporters and editors who are willing to live and work in small towns and rural communities.
Without classified ads/advertising, a physical subscription base and real newsstand sales, where is the money supposed to come from?
The answer is that it’s not there at all, and that’s why local news has basically died over the course of the last two decades.
If you can think of a new workable revenue model for local news, by all means please do tell. The entire nation is screaming for a solution, though many of us may not know it.